Alisha Ketter – Owner/Lead Instructor

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Alisha Ketter is a California native who moved to Reno, Nevada in the spring of 2013 in search of a better quality of life. She spent most of her career in the technology industry as a Software Engineer but also spent several years investing in the youth and women of her community. Alisha has served as a Suicide Crisis Responder, Depression and Suicide Awareness educator as well as Teen Recovery counselor and youth pastor.

After being the victim of two home burglaries and an assault, she decided to invest in her personal protection and thus began her journey into firearms. She has specialized in training women and children for the last several years and went onto own a training company with that focus. She has been privileged to train alongside several elite military units, law enforcement and firearms professionals from around the world.

On October 1, 2017, Alisha was attending the Route 91 Music Festival in Las Vegas, NV when she found herself in the middle of the most deadly mass-shooting in American history (to-date).  Her training in Tactical Combat Casualty Care (TCCC) combined with an IFAK she had with her allowed her to assist with evacuations and treatment of victims that night.  She gained national attention when her image was captured that night and went viral.

Currently, she holds several NRA Instructor Certifications in multiple disciplines, multi-state CCW Instructor ratings and I.C.E. Defensive Firearms Coach Certification.

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